Rendered

Unity acquires Weta digital

Unity 3D AR CGI

Share This Post

Unity has announced that it will acquire Weta Digital, specifically its tools, pipeline, intellectual property and engineering talent. The VFX team will spin-off and become a standalone entity to be known as WetaFX.  Read the announcement on the Unity website.

What is Unity?

Unity is a game engine, however, Unity is used for much more than just games. Used in almost all industries that have a need for real-time 3D, such as architecture, automotive, engineering and education.

See how Marxent created “a browser-based, interior-design tool that lets customers and sales associates mix-and-match furniture, colors, wall treatments, and dimensions in a rich 3D environment”.

Rendered output is industry standard and works perfectly with Unity, already optimized for real-time rendering and performance.

Would you like to learn more?

Book a demo to learn more about how Rendered can help you easily implement 3D and AR into your ecommerce platform.

More To Explore

News

Further 3D Asset Optimization

We’ve made significant strides in optimizing our 3D assets, ensuring they are both high-quality and efficiently sized for online use. Customers expect high-resolution, detailed views of products, often in an

Read More
Technology

Shopify – Augmented Reality

How do you increase the conversion rate of your online shop? Augmented reality (AR) can help increase conversions rates and decrease returns. According to Shopify’s own research, the conversion rate

Read More
CGO product renders images photography 3D
Technology

CGI and photography

Here at Rendered we don’t think that CGI will make photography obsolete, there will always be use cases for either CGI or photography, in some cases both used together. But

Read More
Scroll to Top
App-less AR on mobile

Sign up

Let's talk